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YOU. US. AND OUR LOCAL HEROES The good from the hood ♥ right here for you

We proudly present our Local Heroes ♥

Never alone

"Never alone, we go hand in hand, together we're big and strong like a wall!" Singing together just feels good ♥

Hannover 96 is one of Germany's oldest football clubs and thus boosts our beautiful city also in terms of football. And has been doing so for 125 years!  No surprise then, that Hannover 96 has the first-ever team historian and one of the largest professional football archives. The only thing missing is a museum actually. And what is not, can still become. After all, there is a lot to tell from 125 years and this will continue to be the case for the next 125 years. 

We love our city. And we love our football club. We are Hannover ♥

We are Recken fans through and through ♥ A club to love. And we do.

Once a RECKE, always THE RECKEN ♥

Once a RECKE, always THE RECKEN ♥

DIE RECKEN is not only a great club that has been regularly knocking its fans out of their boots and off their sofas with great, exciting and first-class top handball since 2011. DIE RECKEN also stand for social responsibility and great commitment to promote exercise and health, youth and prospects as well as integration.

THE RECKEN connect and support with lots of passion. And they play incredibly well ♥ We are proud to be partners ♥

Popcorn fresh & crispy

Enjoy a unique taste experience.

Tastes like freshly popped!

There’s not much that beats out popcorn made with lots of love!

A local start-up based in the heart of Hanover with a great enthusiasm for popcorn and its own online shop. The ingredients are carefully selected in the production of Pokica's gourmet popcorn: Corn from verified farming in France and free of artificial colourings and flavourings.




Whether Dark & White Chocolate or Caramel & Peanut Butter. The range of different flavours is exceptional and is regularly enriched with new varieties. Made with love, natural ingredients and a special method without oil for that extra crunch.


Pokica popcorn is delicious and always good for a sweet or salty surprise!


Tried, tasted and certified OMG.

Hanover on your plates and in your cups and glasses ♥

Call it love. Or fresh bread from BACKGESCHWISTER

As traditional as innovative - Backgeschwister ♥

What lasts a long time becomes truly good. And nothing beats homemade natural sourdough and genuine baking craftsmanship according to traditional recipes.

Not only the homemade natural sourdough provides the incomparable taste and the good digestibility of the breads and baked goods of the BACKGESCHWISTER. Also the handpicked, best ingredients and last but not least the traditional recipes create a really tasty bread pleasure.

In tradition of old craftsmanship the dough gets the necessary time to ripen. In the bakery the bread dough rests for up to 24 hours before it is formed by hand and put into the oven. There it develops its full flavor. The crust becomes particularly crispy and the crumb heavenly juicy. The bread of the BACKGESCHWISTER is exceptionally delicious and is full of passion down to the smallest crumb.

Bread is not just bread. Bread is pure love.

Now a Herri!

A beer for Hanoverians made by Hanoverians and all those who are Hanoverians after a Herri beer ♥

The Herrenhausen private brewery has been part of the city for more than 150 years and is as much a part of Hannover as the Maschsee Lake, the Herrenhausen Gardens or the Schützenfest. Founded in 1868, "Herri" - as the brand is fondly called - is still one of the few German breweries in private ownership today. The brewing process deliberately follows traditional methods. And a lot is also invested in technologies that protect the environment and save resources. 

And of course the little Herris belong as real local heroes in the me and all hotel hannover, too ♥

Pure aroma highlights by variety.

Brought to you by Hannoversche Kaffeemanufaktur


It all began in March 2012 with pure coffee at its finest level. And in the same year, the Hanoverian coffee factory was officially named "Culinary Ambassador of Niedersachsen" by the Prime Minister. 2013, 2014, 2015, 2016, 2017, 2018 and 2019 likewise! The "Hannover 96 Kaffee" and the "Recken Blend" also come from the Hannover Coffee Manufactory. Icing on the cake is their social and regional commitment to "Aktion Sonnenstrahl", the "Asphalt-Zeitung", the "Aegidius Haus" and the "Kinderherz" campaign.

Coffee that not only tastes incredibly good, but also fits in incredibly well with us ♥

Class not mass. More malt, more hops, more passion, more taste! Mashsee Brewery.

Call it love.

Whether to combine established beer styles with current tastes, to revive and reinterpret old beer styles, or simply to brew completely freely and creatively. All of this is possible and necessary on a small scale, so that new beers can be created again and again. And all this is the Mashsee Brauerei Hannover.

Class instead of mass!That's why the guys are brewing in a self-designed microbrewing plant that can produce around 120 litres of beer per brew by hand.  And only when a new creation is 1000% convincing does it go to a larger plant of befriended breweries to become big as well.

"We know just as little compromise when it comes to the choice of raw materials as we do when it comes to the authenticity of our beers. We do not extract any valuable ingredients from them by filtration or stabilisation, we do not pasteurise and leave our beers as they are: living fresh products!

The beers from the Mashsee Brauerei Hannover are therefore no ordinary beers. They are full of passion and good vibrations ♥ on top of the great taste. 

Strictly made in Hannover ♥

Pop-Up Store HANNOVER.made

No one is like you. Wood meets flower.

Außergewöhnlich, einzigartig, besonders.

The Premium Handcraft Gin does without the usual citrus note and impresses with its floral, gentle touch. Sandalwood, lavender & rosemary characterize this gin and invite you to a dreamy walk through the pinewood. Nobody Dry Gin was the first gin to use wood as a botanical. 

So here you can let a wood-flowery novelty melt on your tongue, coming entirely from Hannover ♥


Finally it is here, the Marmeloning ®. Gone are the days when you had to choose between jam and honey! WooHoo!

With an innovative honey processing, the Kleenfood company is closing a gap in the bread spread shelf and reuniting jam fans with honey lovers. Marmelonig® combines the healthy ingredients of honey with the natural essence of sun-ripe fruit.

The honey-fruit mixture contains no artificial additives and is not heated, so that the delicious taste and all the valuable components of the honey and concentrated juice are preserved. Kleenfood uses only honeys from Europe and deliberately avoids blends without a clear designation of origin in order to meet the high quality standards of the product.


There is nothing like handpicked Olives.

Since 1940, the family business JON'S OILIVE has been growing olives of the Amfissa type in the family's own olive grove on the island of Euboea/Evvoia in Greece. Since that time they have also been producing their own olive oil - initially for Jon's family's own use and for close friends. Now the circle of friends has expanded to easily as far as Hanover and we are very happy to be one of them.

In total, about 1,000 Amfissa olive trees grow on Jon's olive groves. That's not much, but it's just about right to give the trees full personal attention all year round and to graft the olives of the family grove into JON'S OILIVE: cutting, trimming, soil care, and finally picking the green and purple olives - by hand, of course - and pressing them into the aromatic JON'S OILIVE.


Knowing where it comes from.

Beef from the farm right to your door - Kreuzkamp makes it possible.

Knowing where it comes from. This is the motto of the founders of Kreuzkamp Genuss GmbH, Helen and Jan-Dietmar Kreuzkamp. They offer regional and high-quality beef in the city and region of Hannover. "We focus particularly on regional and sustainable production. The path to the customer is made transparent," says Helen Kreuzkamp. The meat comes from the Kreuzkamp farm, which is located in Burgwedel, 20 kilometers northeast of Hanover. For more than 20 years, the farm has been involved in breeding  

the French meat breed Limousin. From birth to marketing, the animals are on the Kreuzkamp farm. Also with the feeding we exclusively rely on the farm's own feed: Grass silage and hay from their own meadows, as well as grain and straw from their own fields. Imported feed and performance enhancers are deliberately avoided. During the summer months the animals graze in several herds on the meadows around the farm. In this way the high quality requirements are met."

A life without T-shirts is possible. But hey, who would want that?

Nothing like a really good T-shirt. Nothing. Nope. Nothing.

Your T-Shirt. Your Design. Your Message.

The shop TOM&CO offers you a mixture of style and functionality. And since TOM&CO are a creative manufacturing business, they have integrated their "workshop" so that you can watch them working. 

"We are a creative team consisting of media designers, autodidacts, trainees and students, who inspire us again and again with new ideas directly from the target group. We all enjoy the job because the often same activity is different every day.

Your favourite T-shirts, Happy-Hoodies and Whatnots are more or less, so to speak, almost finished ♥

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